Pierre Rogers
Pierre Rogers — Author
Built by Failures — The Author

PIERRE
ROGERS

Entrepreneur. Felon. Rebuilder. Writing it all down before it makes sense.

I've made and lost fortunes — twice. I've run companies worth eight figures and served time in federal prison. I came out with $1.6 million in debt and nothing to my name except a story I couldn't stop thinking about.

That story is this site. I'm writing it in real time, one chapter a week, while I'm still building my way back out. No polish, no retrospect — just the forge, live.

Built by Failures is my study of how people survive catastrophic failure and build something better on the other side of it. The research is the famous. The case study is me.

2×
Lost Everything
8 FIG
Peak Company Value
$1.6M
In Debt at Rock Bottom
NOW
Still Building
The Record

THE MAKING OF

Every failure in this story is real. The numbers are real. The prison is real. So is the rebuild.

The Start

Grew up poor and rural. The kind of upbringing where the odds are pointed in one direction and ambition feels like a foreign language. Decided early that wasn't going to be the end of the story.

Finance — Early Money

Found my way into finance at a very young age and started making real money before most people had their first serious job. Confident. Good at it. Certain I understood the game.

First Fall

Didn't understand the game. Lost everything. Not a bad quarter — everything. Back to zero. Started over.

Second Rise

Built another company from scratch. Grew it to eight figures. Made it. Had proof. Certain this time I understood the game.

Federal Prison — $1.6M in Debt

Didn't understand the game. Lost everything again. Then went to federal prison. Came out with $1.6 million in debt and nothing else. That's a different kind of zero. That's a negative that takes years just to get back to zero.

The Rebuild — Right Now

Starting another company. Writing every step of it down. Building toward a book. This is where the story is.

The Work

WHAT I'M BUILDING

Built by Failures is both a study and a memoir — written in public, before it's finished. Each week a new chapter goes live: part personal record, part deep dive into how extraordinary people rebuilt from extraordinary failure.

The chapters are MVPs. They ship rough, get tested by real readers, get refined by real feedback. By the time this becomes a published book, it will have been shaped by thousands of people who've been through the forge themselves.

A new chapter drops every Tuesday. The comment section is open. Your feedback matters.

Follow the build

GET EACH CHAPTER FREE

Raw chapters. Real failures. Every Tuesday — straight to your inbox while I'm still writing them.

No spam. Unsubscribe at any time.

.6 million. He is writing the rebuild in real time — chapter by chapter, week by week — on this site.

Before federal prison, Pierre led ventures including Yahyn (CEO) and PuroTrader, was profiled in Authority Magazine, and worked the keynote and corporate-speaking circuit. He is now rebuilding from the ground up: paying down restitution, raising a family, building a new software company, and documenting every honest step of the comeback.

Contact Pierre about keynotes, interviews, podcast appearances, or book inquiries via the Events page.